%0 Journal Article %T PULL MECHANISM" MANAGEMENT OF INNOVATIVE ACTIVITY %A Markova Olga Vladimirovna %J international journal of business management %@ 2520-3266 %D 2016 %V 1 %N 1 %P 9-14 %X In the article the business model of innovation development management on the basis of value-thinking of interested parties (stakeholders) and their participation in the innovation process. The necessity of coordination and control functions as the focal point in reconciling different interests of economic entities. %U https://sciarena.com/article/pull-mechanism-management-of-innovative-activity